Most businesses want to reduce their packaging footprint, but measuring that impact can be a challenge. Reuseabox is changing that with its Environmental Calculator—a free tool that tracks the carbon, water, energy, and tree savings from reusing cardboard boxes. Founder Jack Good shares how collaboration, smart logistics, and simple swaps can make circular packaging both practical and cost-effective—without disrupting supply chains. Sometimes the most sustainable solution is the one already sitting in your warehouse.
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